Search engine optimisation (SEO a SEM)
The key point for web pages visit rate is the way your visitors gets to Your pages. The main palces where your future customers seeks for informations are web search engines and directories.
It's fundamental that web pages name, description and content has to meet the searched words as soon as possible. In that case along with our optimisation techniques Your web pages will be placed on the one of the beggining positions in search results.
Our company will improve Your search results. It's necessary to attend to two main aspects.
Search Engine Optimization (SEO)
Search engine optimisation is based on detailed knowledge of methodics which search engines (services like google.com or morfeo.cz and jyxo.cz on the czech internet) use to examine page rank and their information value. Search engine optimisation helps your pages to reach state which is the best for indexing by search engine bots.
To improve position of Your pages within few month it's necessary to rewrite sources of pages (keep the design), and build up well linked structure of pages sections. Search engine position we will optimize for selected target group of users.
Search Engine Marketing (SEM)
Search engine optimisation is basis olny. It's a good way to boost its efect by well targeted marketing activities. We mention these one: the payed links in web directories, payed results of search based on keywords, adversising campaigns (banners and other AD formats) and public relation activities like payed articles on specialised servers, sites interllinking and wellchosen sponsoring of nonprofit internet activities with large user comunity.
Concrete form and scope of these activities depends on Your company specialisation and needed effect of campaign.
Are You interested in search engine optimisation or in consulting Your internet marketing activities? Contact us.